The website of Amber Simmons, web designer, writer, and editor in Austin, Texas.

Archive for the 'visual design' Category

  • Reviving Wisteria (Friday, June 27th, 2008)
  • Writing They Will Remember (Wednesday, June 4th, 2008)
  • Something Wonderful to Write About (Thursday, April 17th, 2008)
  • The Interaction Design of Typography (Thursday, August 30th, 2007)
  • Designs that Fail: Across the Universe Movie Poster (Friday, July 20th, 2007)
  • Making Love on the Web (Tuesday, July 10th, 2007)
  • Design Theory 101: Emotion and Experience (Monday, July 2nd, 2007)
  • The Non-Neutrality of White (Thursday, April 26th, 2007)
  • Designs that Fail (Wednesday, December 6th, 2006)


  • Reviving Wisteria

    Friday, June 27th, 2008

    Sometimes I look around and I hate what the web has become.

    Years and years ago when I first came to the web, back in the mid nineties, my favorite website was called “Wisteria”. It was a whimsical, beautiful, personal website that explored mythology, fairytales, kitchen magic (homemade cosmetics and organic cleaning supplies, etc.) gardening, and […]

    Writing They Will Remember

    Wednesday, June 4th, 2008

    Websites owe their visitors a common courtesy: to speak to them as elegantly and clearly as possible. And if a tongue-tied website lacks the ability to do that on its own, well, that’s where I come in.

    Something Wonderful to Write About

    Thursday, April 17th, 2008

    It’s funny how quickly priorities can change.
    I’ve been a writer my entire life. When I was a little girl, my mother used to send me and my brother to our grandmother’s house outside of Cleveland for the summer. It was a much anticipated trip, as going away to grandma’s was like going away to another […]

    The Interaction Design of Typography

    Thursday, August 30th, 2007

    We could lay the same complaint against written letters: before the standardization of typography and letterforms, people might have made determinations about the author based on his penmanship rather than the character of his text; they might assume prejudices against him because of what region his letters identified him as being from. They might allow their visual impressions of a page to sway how they felt about the content.

    Of course, that’s the purpose of design. The difference is that a designer’s manipulation of a reader’s emotions is intentional.

    Designs that Fail: Across the Universe Movie Poster

    Friday, July 20th, 2007

    The apple has two major cultural significances for me: the shiny red apple for the teacher on the first day of school, and the dreaded apple that ruined humankind forever, given to Adam by Eve. When I think of apples in a symbolic context, in the context it might acquire within a movie’s narrative, I’m assuming one of these two themes.

    Making Love on the Web

    Tuesday, July 10th, 2007

    But interaction design alone isn’t enough. In order to bring intimacy to the web, those of us in charge of designing web experiences have to think very carefully about the emotions people feel when engaged with things they love.

    Design Theory 101: Emotion and Experience

    Monday, July 2nd, 2007

    At the heart of user experience lies a word I rarely hear bandied about in professional circles: love. It’s an unfortunate omission since, as Mick Malisic of frog design fame points out, “Design really is about loving something.”

    The Non-Neutrality of White

    Thursday, April 26th, 2007

    Although White people are thought of as standard or neutral in visual design, there really is no such things as a neutral person. Visual designers need to thoughtfully consider their use of ethnicity in design.

    Designs that Fail

    Wednesday, December 6th, 2006

    A blinking OPEN sign is just as bad as an article written in “stop motion” writing. Design should make my life easier. I should be able to get my donuts and read an article thanks to design, not despite it.

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